Transforming People in the Places They Work Since 2000
Friction Is Holding Your Organization Back.
We Turn Friction Into Flow.
Organizational drag
Hidden misalignment
Internal friction
The Solutions
Learn about our award winning executive retreats
DeepAlignment™
We guide your executive team through completing the past—surfacing unresolved breakdowns, historical tensions, and misaligned expectations. This levels the playing field and creates a unified base for decisions, communication, and accountability—unlocking the conditions for collective genius and intrinsic motivation to emerge.
Leaders Creating Leaders
We equip leaders to create more leaders, not more followers. Through practical development, real-time application, and intentional coaching, leaders learn to build ownership, strengthen decision-making, and grow the capability of the people around them, creating a culture where leadership is shared, accountability expands, and the organization can scale.
Measurable impact of working with KeenAlignment
Organizations that engage in our full culture alignment blueprint achieve:
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5–7% EBITDA increase
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25% retention boost
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100+ companies transformed
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Netpromoter score of 9.8
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“AB&I was a culture that was once great and collaborative that had waned into siloization and lack of big picture thinking. Keen has helped us bring back focus on what is most important, belief that we are building a great company to which people want to contribute their best selves, and to learn how to lead the company into the future. The best thing about Keen is that their programs are pragmatic and experiential. Keen is willing to call us out on our stuff, and hold us accountable for what we say we need to do."
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— Michael Lowe, General Manager, AB&I Foundry, Oakland, CA
About KeenAlignment
Founded by Margaret Graziano, a nationally recognized culture strategist and author, KeenAlignment blends behavioral science, organizational architecture, and experiential leadership development. Executives describe the work as transformational, clarifying, and the moment everything finally aligned.
Who we work with:​​​
KeenAlignment partners with mission-driven organizations at defining moments.
Our clients are typically:
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Privately held, family-owned, and employee-owned for-profit businesses
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Social impact nonprofit organizations
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Government agencies
They come to us when the stakes are high and alignment matters most.
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A new executive team is stepping into leadership
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Culture must evolve to match strategy
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A merger or acquisition is reshaping the organization
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Growth is outpacing systems and leadership capacity
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A new product set or strategic direction demands clarity
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External pressures are testing resilience and cohesion
We bring particular depth in complex, operationally intensive industries, including:
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Construction & Commercial Real Estate Development
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Healthcare & Hospital Systems
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Hospitality
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Heavy Manufacturing & Assembly
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Technology (Software, Hardware & Semiconductor)
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Education
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Legal
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Government & Social Impact
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